Marketing

I hate writing marketing blurbs. I accept that they are necessary and I can whip one out in no time for someone else, but ask me to do one for myself and I just freeze up. They are so deliberately puffed up and fake. For all my faults, and I have many, I'm pretty honest about myself and what I can do.  I have a hard time being all. . . glossy.

Lydia, 35 year old veteran teacher slogs through endless bogs of grammar stew to find the precious stone of your child's work.

I'm being pretty snarky. I know that it's a big deal choosing a school, especially for LD students.

10 year veteran of the English department, Lydia brings her experience as a librarian to foster an enthusiasm for reading in her students. She can, and will, share the wealth of her reading knowledge to steer your child to the books that will speak to him or her.

I even get that marketing is a necessary evil. It's not lying, it's being noticed. . . with panache.

Do you wish everyone could see how brilliant your child is. Is there a Faulkner or Dickens hidden in their psyche? Well bring them on down where our team of professionals with prompt, pry, and push that genius to the forefront.

But all I really want, is to tell them the truth exactly as I see it.

It's tough having an Learning Disability. With all that difficulty, your child deserves someone who cares about them and about their learning. Lydia, a 10 year veteran teacher, will use every tool she has to make your child confident in their abilities. In her class, they'll experience a teacher who will explain and teach using multiple approaches. Your child will be given multiple opportunities to rework writing to show mastery. Reading will be approached as a joyous occupation, and they will be encouraged to find the books that excite their imaginations. Lydia, cannot make your kid's LD go away, but maybe she can help them like learning just a little more.

Is that so wrong?